Small business Saturday has new meaning for me this year.

Not only is this the first year for my small online business,, but one of the driving forces behind what I love about my small business is the ability to feature other small businesses from around the country.

We launched Just Jill in April

I’ve always loved finding products by entrepreneurs, inventors, creators, and families. There’s a story behind every product, and one of the missions at Just Jill is to uncover those stories and bring them to all of you.

So, in honor of Small Business Saturday, I thought it would be fun to share a little “behind the scenes” with the people and brands behind some of the products you’ll find at

Mad Gabs

I met Gabrielle Melchionda in 1997 when she was in the early years of making her beeswax lip balms. I instantly liked her and quickly grew to admire her drive and passion.


Fast forward nearly 25 years, and Gab still embodies the same passion for making quality beauty items with the cleanest ingredients possible.

Based in Maine, the Mad Gabs assortment now includes a variety of products, from balms for lips, body and hands, to sunscreens and DIY lip balm kits for kids of all ages.

Mad Gabs was one of the first small business brands I reached out to when I started thinking about an online shop. I love the products, what they stand for, how they’re made, and of course, I adore Gab. She has been a supporter of Just Jill from our very first conversation!


I’m proud to share the story of Mad Gabs with all of you (and of course, the great products too!) To see the entire Mad Gabs collection, CLICK HERE.

Be sure to check out some of our other small beauty brands as well.

To see our collection of coconut oil-based products by SKINNY from Indiana CLICK HERE.

To see our assortment of hydrating face and body products from PEAK 10 in Colorado, CLICK HERE.

Southern Roots Sisters

What happens when a small food vendor travels from Oklahoma to Philadelphia for a trade show and forgets her signage for her booth? Jill Bauer walks by and says “that’s the kind of company that needs someone to find them.” And so I did!

Rachel Scott
Rachel Scott is the founder of Southern Roots Sisters

From the first moment I met founder, Rachel Scott, I just had a feeling that her product was a hidden treasure. And one spoonful of her family’s pepper jams and fruit butter proved that to be true!


In addition to her delicious jams, Rachel has also created some of the best cookie mixes I’ve ever tried. love that these recipes all come from Rachel’s Mom and Grandmothers. You can’t beat good family recipes!

Get the mix to make these white chocolate snickerdoodle cookies HERE
Get this 4 pack of cookie mixes HERE

Rachel has sold out multiple times already since she debuted at Just Jill in November. If you’re looking for a unique gift or want to treat yourself to some delicious, high-quality jams, be sure to get yours before we run out for the season! Check out more of Rachel’s story HERE.

You should also check out some of the other small FOOD brands we carry!

Click HERE for Hope’s Caramels from West Chester, PA.

Click HERE for Little Red Kitchen Bake Shop from Brooklyn, NY.

PowerBeads by jen

A chance meeting at the baseball field is what started my journey with Jen Tuerff. Jen and I live in the same area and our kids have played sports together here or there over the years.

You can learn more about her story HERE.

And of course, her colorful bracelets are stocked in all of the cute shops and boutiques around our area.

See the Just Jill collection of PowerBeads by jen HERE

With such popularity, I wasn’t sure if Jen would find value in my little shop. But she is one of the sweetest, most supportive gals I know and was willing to not only take a chance on the shop, but also work with me to create a unique assortment of products.

Click HERE for this sodalite bracelet by PowerBeads by jen

This sodalite bracelet, like all PowerBeads by jen bracelets, is hand-strung in Jen’s studio in Pennsylvania. I love the hues of blue in sodalite… it reminds me of all of the shades of denim. And the hammered heart represents the heart in the Just Jill logo.

This bracelet was one of our first jewelry items at Just Jill and has been a best seller. I look at it as the perfect example of one small business supporting another!

Find this turquoise howlite PowerBeads by jen bracelet HERE (currently on sale!!)

Our PowerBeads by jen collection has grown to 15 colorful bracelets, in various sizes, stones and meanings. Jen has created a beautiful collection of meaningful jewelry for her followers, which now includes so many of you in the Just Jill community!

Read more about PowerBeads by jen HERE.


Musee makes handcrafted, natural bath products in Madison County, Mississippi with the mission of restoring lives by providing dignified work for vulnerable people in their community.

musee shower steamers

They primarily hire women in recovery, people with disabilities, and people who have lived in chronic poverty. Their products are handmade in the USA with ethically sourced, natural ingredients.

musee hand creams

I love to support products that I know are helping people and giving them purpose. It’s important and an easy way to give back. To love thy neighbor, if you will. I hope that makes the Musee collection even more special to you as you consider making a purchase from their assortment.

Supporting Small Businesses

I’m always on the lookout for new products from small vendors for the Just Jill shop. I’ve come to find that you all love the stories and people behind the products the same way that I do.

And of course, I can’t thank you enough for your support of my little shop. Every purchase supports my small woman-owned business and gives me the confidence to keep on going and find new things for you.

Thanks for remembering the next time you need a special something! As you’re finishing up your holiday shopping, be sure to check out our special Black Friday Weekend offers HERE.

From my shop to your home,


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